Bilt Rewards
TypePrivate
IndustryFinancial technology
Founded2019
FounderAnkur Jain
Headquarters
New York City, New York, U.S.
Websitebiltrewards.com or bilt.com

Bilt Rewards is an American financial technology company that operates a loyalty and payments platform centered on rent payments, offering a co-branded credit card program and related financial products.[1] Founded by Ankur Jain in 2019 and headquartered in New York City,[2] the company partners with property managers to let renters earn points-based rewards on rent payments,[3] and has since expanded into mortgage payment rewards[4] and a tiered credit card lineup issued by Column N.A.[5]

History

Bilt Rewards was founded in 2019 by Ankur Jain, who serves as its chief executive officer (CEO). The company officially launched in 2021.[6]

In 2022, Bilt Rewards received an investment of $150 million led by Left Lane Capital, with additional participation from Smash Capital, Wells Fargo, Kairos, Greystar, Camber Creek, Fifth Wall, and Prosus Ventures, valuing the company at $1.5 billion.[7]

In January 2024, the company raised $200 million in a round led by General Catalyst, doubling its valuation to $3.1 billion.[8] In August 2024, Bilt Rewards was valued at $3.25 billion following an investment from the Ontario Teachers' Pension Plan.[9]

In March 2025, Bilt Rewards acquired Banyan, a fintech company providing item-level receipt data infrastructure.[10]

In April 2025, Bilt partnered with American Campus Communities, a student housing provider, to offer rewards on monthly campus housing payments.[11]

In July 2025, Wells Fargo announced it would end its Bilt card partnership ahead of schedule, citing losses of up to $10 million per month; the program had originally been set to run through 2029.[12]

Also in July 2025, Bilt Rewards raised $250 million in a funding round co-led by General Catalyst and GID, with participation from United Wholesale Mortgage (UWM), at a valuation of $10.75 billion. More than triple its valuation a year earlier.[13][14]

In October 2025, Bilt and UWM announced a partnership to offer rewards on mortgage payments, extending the rent-rewards model to homeowners.[15] The following month, Bilt partnered with Rakuten to let users convert Rakuten cash back into Bilt Points.[16]

In January 2026, Bilt relaunched its credit card program as "Bilt 2.0," ending the Wells Fargo partnership and moving to new cards issued by Column N.A. and serviced by Cardless.[17]

In April 2026, Bilt announced a strategic partnership with Bed Bath & Beyond, Inc. to integrate its loyalty platform across the retailer's brands.[18][19]

Products and services

Bilt Rewards operates a loyalty and housing payments platform spanning co-branded credit cards, rent and mortgage payment processing, and a points-based rewards program.[20]

Under a 2025 agreement with PayPal, members can also make rent payments through Venmo.[21][22]

In February 2026, Bilt added support for mortgage payments through its partnership with United Wholesale Mortgage, extending the platform to homeowners.[15]

As of 2026, Bilt had about 5.5 million active members.[23]

References

  1. ^ Azevedo, Mary Ann (January 24, 2024). "General Catalyst leads $200M investment into Bilt Rewards, doubling its valuation to $3.1B". TechCrunch. Retrieved July 3, 2026.
  2. ^ Hasan, Zoya. "How This Founder Went From The Forbes Under 30 List To The Forbes Billionaire List". Forbes. Retrieved April 21, 2025.
  3. ^ "Bilt Rewards program: A way to earn points from paying rent". CNBC. September 30, 2023. Retrieved April 21, 2025.
  4. ^ Smith, Paige (July 10, 2025). "Bilt Triples Valuation to $10.8 Billion in Mortgage Push". Bloomberg. Retrieved July 4, 2026.
  5. ^ "Bilt Revamps Rewards Program: Earn Points On Mortgages Starting Next Year". Forbes Advisor. July 17, 2025. Retrieved July 4, 2026.
  6. ^ Haverstock, Eliza. "This Startup Built A Rewards Credit Card For Your Rent—But Its Long Game Is To Win A Place In Tomorrow's Mortgage Market". Forbes. Retrieved April 21, 2025.
  7. ^ "Bilt, Startup Turning Rent Into Points, Valued at $1.5 Billion". Bloomberg.com. Archived from the original on January 13, 2023. Retrieved April 21, 2025.
  8. ^ Azevedo, Mary Ann (January 24, 2024). "General Catalyst leads $200M investment into Bilt Rewards, doubling its valuation to $3.1B". TechCrunch. Retrieved April 21, 2025.
  9. ^ "Ontario Teachers Pension Plan Backs Bilt, Now Valued at $3.25 Billion". Bloomberg.com. Archived from the original on August 2, 2024. Retrieved April 21, 2025.
  10. ^ PYMNTS (March 13, 2025). "Bilt Rewards Snaps Up Banyan to Deepen Merchant Data and Consumer Insights". PYMNTS.com. Retrieved April 21, 2025.
  11. ^ Farberov, Snejana (April 23, 2025). "Bilt Rewards Offers College Students Perks for Campus Housing, Loan Payment Aid". realtor.com.
  12. ^ Andriotis, AnnaMaria; Heeb, Gina (July 10, 2025). "Behind the Unraveling of Wells Fargo's Rewards-for-Rent Credit-Card Partnership". Wall Street Journal.
  13. ^ Emanuel-Burns, Cameron (July 11, 2025). "Bilt's valuation soars to $10.75bn following $250m funding round". FinTech Futures. Retrieved July 5, 2026.
  14. ^ "Bilt Raises $250 Million at $10+ Billion Valuation". Finovate. July 11, 2025. Retrieved July 5, 2026.
  15. ^ a b Smith, Paige (October 14, 2025). "Startup That Turns Rents to Rewards Points Expands Platform to Mortgages". Bloomberg. Retrieved July 5, 2026.
  16. ^ Telling, Gillian (November 6, 2025). "Bilt and Rakuten Team Up to Help Shoppers Stretch Their Dollars This Holiday Season". People.
  17. ^ Maddox, Choncé (January 16, 2026). "What Bilt Cardholders Need to Know as Wells Fargo Exits the Program". Kiplinger. Retrieved January 19, 2026.
  18. ^ "Can Bed Bath & Beyond's Bilt partnership simplify its experience?". Retail Dive. April 27, 2026. Retrieved July 5, 2026.
  19. ^ "Bed Bath & Beyond unifies rewards across all banners". Chain Store Age. April 27, 2026. Retrieved July 5, 2026.
  20. ^ "Bilt Rewards guide: Earn points on rent, mortgages and much more". CNBC Select. Retrieved July 5, 2026.
  21. ^ Smith, Paige (October 27, 2025). "PayPal Joins With Bilt to Use Venmo for Rent, Mortgage Payments". Bloomberg. Retrieved July 5, 2026.
  22. ^ "Venmo, Bilt partner to allow rent, mortgage payments through Venmo". HousingWire. October 27, 2025. Retrieved July 5, 2026.
  23. ^ Brady, Diane (February 26, 2026). "Exclusive: Bilt's new 'Neighborhood Concierge' takes on Amazon and other e-commerce giants in agentic shopping". Fortune. Retrieved July 5, 2026.